How to Grow Your Social Influence?

If anyone still had doubts that an influencer is also a profession, in the face of the pandemic, the latter prejudice has gone away altogether. The number of bloggers is growing every day, but not everyone can be called an influencer. To really become successful and in demand, you need to give yourself to the cause with all your heart.

Define the niche

If you want to be interesting to the public and potential advertisers, you need to meet a long list of requirements. Does that sound scary and impossible? But in any job, you have to put in the effort to succeed, right? It’s the same here. Not only that but in the world of influencer marketing, there are at least quite clear criteria that you need to meet in order to achieve real success. The most important prerequisite for becoming an in-demand influencer is simple: be patient and work hard. Determine the niche in which you want to become successful and focus all your efforts exactly on it; then, you can gain real Instagram followers. Now you mustn’t be atomized. You can leave your topic of interest later to diversify and show the range of your interests, but not before you get a basic authority in the intended area.

Create a content plan

Develop a content plan for your actions, be consistent, and determine how to grow your social influence. For example, if you post ten posts a week in your feed, use the 5-3-2 rule. Five of the posts should be relevant to your topic, but not your own – repost from bloggers with a similar audience, ecologically express your opinion on the information presented. Three posts should be created by you, be of high quality and carry value to your audience and potential customers. And two posts can carry information directly about you and your life. For example, introduce your audience to you by posting ten facts about yourself, three of which are incorrect, and ask them to guess which ones. Ideally, some sort of prize will be offered to the first person to guess. Also, don’t be afraid to share more than just positive emotions; sometimes, it’s helpful to dilute the material honestly about a negative experience. Avoid politics and religion unless you are a politician or church minister, or the negative experiences mentioned above will be unavoidable. Talk about your accomplishments because people are drawn to success.

Become the expert for your audience

The more you build up your “expertise” in a particular area, the more you’ll attract an active, live audience. Bloggers with a number of subscribers from five thousand become attractive to advertisers. You can find out what criteria they use to select and look for influencers on the Internet. This information will give you an understanding of how to become more attractive to potential clients. For example, why should you not engage in recruiting subscribers? Because it’s very easy to figure out and ruin your reputation.

Be yourself

And the last piece of advice for today – be yourself, do not copy anyone, and do not imitate anyone. Modernity appreciates nativeness, sincerity and openness. To gain real trust is possible only with the truth. Stick to the above tips, and a lot of fans will start to look in your direction, and after them, succumbing to the impulse of the public, brands will turn around.